Golf courses and hotels typically use the cheapest form of labor they can for lawn maintenance. With that stated, there are many potential upsides and huge growth potential. Valuation: $17 billion. In September . 100% Electric Powered Increasing competition will create obstacles to volume and revenue growth, and result in margin pressures. Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. Just stocks. Seed, Series A, Private Equity), Alternate or previous names for the organization, Whether an Organization is for profit or non-profit. Hi, welcome to r/investing. There are multiple studies detailing how lawnmowers are as harmful as gas-powered cars. Win whats next. Graze Mowing. liquidation event occurs. New comments cannot be posted and votes cannot be cast, Press J to jump to the feed. Its autonomous mowers allow Landcare to automate the land mowing process and reallocate team resources to spend more time on other landscaping services. Survey data shows that as much as 46% of gross revenue is derived from mowing services, making commercial lawn mowing a $23 billion per year industry with the opportunity to grow to $32 billion in the United States in 2024. For many of us, we are lucky if we're able to mow pastures once a year, but consider what the needs and priorities are for your pastures. A liquidation event is when Graze either lists their securities on an Companies seeking startup investments through equity crowdfunding tend to be in earlier stages of development and their business model, products and services may not yet be fully developed, operational or tested in the public marketplace. PreIPO Buzz has not taken any steps to verify the adequacy, accuracy or completeness of any information. Described as the The Tesla of Agriculture and the Roomba for commercial lawncare, Graze is the most recent robotics stock investment opportunity to catch our attention at Money & Mimosas. On top of labor costs are the exorbitant fuel costs. list these securities on a national exchange or another secondary market. Competitive technologies could limit our ability to successfully deploy our technologies. To learn more about startup investment types check out How to Choose a Startup Investment in our academy. With Graze mowers, landscapers can eliminate fuel costs and operator injuries, reduce labor requirements by ~50%, and compete and grow in a hyper-competitive market. At that point, you Despite initial conversations aimed at retaining the former employee on a part-time basis, Company management and the former employee were unable to come to mutually agreeable terms on his continued employment. We are seeking to raise $1M by conducting a public offering under Regulation CF. You should not plan on being able to readily transfer and/or resell your security. 8mo. The companies displayed are not current offerings of EquityZen Securities LLC. exchange, is acquired, or goes bankrupt. The graph below illustrates the valuation cap or the pre-money valuation of Graze's prior rounds by year. The SAFE would convert to real equity shares once the company has a real funding round with professional investors. Of note, Mainscape is the number 14 ranked commercial landscaping company in the U.S. A major win for the environment. Discord IPO. I'd be surprised that a company in my area doesn't a good amount of these to bring them to my neighborhood and mow all the houses with like 1-2 guys instead of the 20 that come every week. All investors will receive quarterly update newsletters. Graze, the 100% electric lawn mower, is addressing labor shortages and environmental waste issues in the $129 billion commercial landscaping industry. I posted this a few weeks ago: https://www.reddit.com/r/investing/comments/hw2qq0/graze_mowing_reg_a/. Its largely low-level labor automation. Minimum Investment:US $998 per investor. The level and timing of future expenditure will depend on a number of factors, many of which are outside our control. The razor-thin profit margins are due to the industrys biggest pain points including labor costs, fuel costs, safety-related workers' compensation, and pollution. PreIPO Buzz is not a registered broker-dealer. Those pain-points are painful enough and the benefits of Grazes solutions clear enough that I do believe this company has a good opportunity to become a meaningfully large player in the U.S. commercial landscaping market. The company may also only be obligated to file information periodically regarding its business, including financial statements. "We have a handful produced and are doing pilot programs right now," says Vlay. That was up 3.3% from. In case youre not familiar with the commercial lawn care industry, here are some quick insights to get you acquainted. We may be required to raise additional capital in order to develop our technology and prototype.We will not be able to deliver a working version of our product to our corporate partners if we cannot raise debt or equity financing. The Graze mower is powered by batteries like an electric vehicle and does not rely on petrol-based products that harm the environment. Second, after over 3 years of R&D we have reached an incredibly See more Create new account We are still developing our minimum viable product that will go into mass production. Safety costs come down to zero. The companies displayed are (or were) private companies that we believe may be relevant to individuals interested in the pre-IPO market. Legal Name nature delivered ltd. Company Type For Profit. To be sure, an investment in Graze comes with huge risks. Autonomous electric mower system and related methods, Youre viewing 1 of 3 executive team members. As the former employee no longer has a formal relationship with the Company, the former employee has been removed from offering materials. The result is lower fuel costs, reduced carbon emissions, increased efficiencies, and improved safety measures. Lawn-mowing and other lawn-care services are up over 20% year over year. But, the company has signed and executed three Letters of Intent (LOIs) which help mitigate this pre-revenue risk. Additionally, investors may receive illiquid and/or restricted stock that may be subject to holding period requirements and/or liquidity concerns. An early-stage investment is also an investment in the entrepreneur or management of the company. Graze Inc is formed to sell commercial robotic lawnmowers. Graze is a pre-revenue company that has developed a fully-autonomous, robotic commercial lawnmower, that has a visible and compelling opportunity to disrupt the $54 billion U.S. commercial. Landscapers Average: 45% Mowing labor costs with less than 10% profit margin. Graze is offering securities through the use of an Offering Statement that has been qualified by the Securities and Exchange Commission under Tier II of Regulation A. "The SEC has qualified this offering" means the SEC has permitted Graze to offer for sale the Our company does not yet hold any patents on any products or technology. Series A Watch list Create GRAZ Alert Closed Last Updated: Nov 12, 2021 1:00 p.m. EST Delayed quote $ 5.00 0.00 0.00% Previous Close $5.00 Advanced Charting 5.00 Day Range 5.00. 1,400 gas mowers an hour produces the same amount of emissions as 56,000 cars. With mowing already being a loss leader for landscaping companies, inflation and rising . Graze Mowing. We could be adversely affected by product liability, personal injury or other health and safety issues. Set the boundary by mowing it once manually. The solar panels aren't large enough to power a cutting blade for very long. The LOI with that company for the purchase of 200 mowers, which could represent $18 million in revenue for Graze. Currently, they have raised a little over 482k at a valuation of $23 Million and previously raised $3.7 Million in While the company must disclose certain information, since the company is at an early-stage they may only be able to provide limited information about its business plan and operations because it does not have fully developed operations or a long history. That service is necessary to keep the mower up-to-date and functioning. Our success is based on our ability to raise capital in order to achieve a minimum viable product and move into production. As CEO, John Vlay brings a great deal of experience in this space, and without him, we would struggle to build relationships with commercial landscaping companies. when the closing occurs and your securities have been issued. I considered getting it, but I decided to hire a gardener since I had more than just the lawn to take care of. Create an account to follow your favorite communities and start taking part in conversations. It all happens at the free AI Super Summit. Says its 5.99 a share and a 997.60 minimum. The Company may not pay dividends for the foreseeable future. The bid is the highest amount that a buyer is currently willing to pay, whereas the ask is the lowest . Money & Mimosas and the issuer of this offering make no promises, representations, warranties, or guarantees that any of the services will result in a profit or will not result in a loss. Offering Circular here. This site is operated by SeedInvest Technology, LLC ("SeedInvest"), which is not a registered broker-dealer. Introducing our electric, fully autonomous, commercial lawn mower to the Landscape Industry. Proprietary Technology Machine learning and computer vision will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e. Many people think . Sounds like a bust in the making. Switch to Autonomous setting and press the MOW button to cut within your mapped area. We will not be able to deliver a working version of our product to our corporate partners if we cannot raise debt or equity financing. Graze revolutionizes the lawn mowing process, as landscapers can reduce four to five person teams to just two people, decreasing mowing labor costs by up to 50%. Receive weekly tips to nourish your abundance mindset. Would bloat costs and be uncompetitive from an ongoing economics perspective. While commercial, gas-powered, human-driven mowers can cost between $5,000 - $15,000, Graze expects to receive minimal pushback from customers on its upfront and recurring costs, considering its impact on customer P&Ls. I am a bot and sometimes not the smartest so if you feel your comment was removed in error please message the moderators. That's it. Pre-orders from Mainscape suggest initial pricing will be effective. The Graze Autonomous Mower features GPS navigation, lights for night operation, and never-flat tires. The software side allows for recurring revenue. Additionally, we do not currently have any manufacturers in place, and will need to work to find these relationships before we can begin mass production. We are a new company and have neither generated revenue, nor have we had any significant operating history. As with any commercial grade lawn mowing equipment, there are significant health and safety issues that could result from our product being used incorrectly in the market. Valuation and capitalization. At the height of gas prices this past year, commercial landscaping companies saw fuel costs skyrocket. According to data from market research firm,Stratistics Market Research Consulting,the global landscaping and gardening market is poised to grow at a CAGR of 7% through at least 2024, indicating the industry could grow to $140 billion domestically at that time. My modeling suggests this could be a billion dollar company one day. I am a bot, and this action was performed automatically. Firstly, the Graze business model is innovative. All of these would result in dilution to our existing investors, plus they may include additional rights or terms that may be unfavorable to our existing investor base. Please note that as a topic focused subreddit we have higher posting standards than much of Reddit: 1) Please direct all advice requests and beginner questions to the stickied daily threads. When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an Sign up below to get this incredible offer! Despite what individual companies may promise, theres always the chance of losing a portion, or the entirety, of your investment. It is advised that you consult a tax professional to fully understand any potential tax implications of receiving investor perks before making an investment. before investing. These statements reflect managements current views with respect to future events based on information currently available and are subject to risks and uncertainties that could cause the companys actual results to differ materially. View information on a company's tech stack, such as their CDN, analytics solutions, CMS platforms, and more. A publicly listed company, in contrast, is required to file annual and quarterly reports and promptly disclose certain events through continuing disclosure that you can use to evaluate the status of your investment. If perennial weeds are a problem, consider . At some point Graze may will be a proud owner in Graze. Solar would have to be cheaper than using 10 year old equipment with labor at $10 an hour. At some point the company may choose to do so, but until then you should plan to hold your investment for a significant period of time before a "liquidation event" occurs. But, is buying Graze stock worth the risk? Lawnmowers are major contributors to pollution and global warming. https://www.robotcenter.co.uk/products/husqvarna-auto-mower-solar-hybrid, https://steemit.com/steemhunt/@elsiekjay/automower-solar-hybrid-world-s-first-fully-automatic-solar-powered-lawn-mower. In light of the relative ease with which early-stage companies can raise funds, it may be the case that certain opportunities turn out to be money-losing fraudulent schemes. 2023 PitchBook. what they are in traditional agriculture. Specifically, Graze has signed LOIs from Mainscape, Sundale Country Club and Mirandas Landscape. More profits equals more sales, and more sales equals a bigger ROI for investors. The Offering Circular That Is Part Of That Offering Statement Is At: Graze. We still have significant engineering and development work to do before we are ready to deliver a working version of our product to our corporate partners. Investments in startups are highly illiquid and those investors who cannot hold an investment for the long term (at least 5-7 years) should not invest. Graze accepts your investment, and certain regulatory procedures are completed, your money will On one side, they sell the robotic lawnmower for $30,000 per mower. The bid & ask refers to the price that an investor is willing to buy or sell a stock. Although the U.S. commercial landscaping industry is worth $98.7 . Investors who invest $100,000 or less will have their securities held in trust with a Custodian that will serve as a single shareholder of record. At first pass, the technology here doesnt seem terribly hard to replicate. quotes delayed at least 15 minutes, all others at least 20 minutes. Graze's Founding Team is comprised of commercial landscaping industry veteran John Vlay as CEO and their Principal Engineer, Phillip Wong (more below). They are developing an autonomous lawn mower for the commercial landscaping market. You should carefully review any disclosure regarding the company's use of proceeds. 2) Important: We have strict political posting guidelines (described here and here). Online chat start-up Discord had been in talks to be acquired by Microsoft in a $10 billion deal, although the tie-up was ultimately deep-sixed. Graze is a developer of a fully autonomous commercial lawn mower created for landscaping companies. Last Funding Type Non-equity Assistance. The Top 3 Growth Stocks in Quantum Computing. disclosed in Grazes profile and Offering Circular. Landscaping services in the United States alone is a $100 billion industry with a trailing 5-year compound annual growth rate (CAGR) of 5%. Because of this, we may face issues developing a product and technology that can compete with other players in the market. A Graze mower consists of two large sections. Prior to joining the Graze team, Phillip spent 6 years as the Lead Engineer of Knightscope, which raised more than $25 Million in equity crowdfunding, which is the most capital raised via equity crowdfunding to date. Safety-related workers compensation is also costly. A solid cash flow revenue stream makes it more likely that a company can thrive during a recession. subject our company to liability due to personal safety or property damage issues. Solar and batteries are expensive. An IPO is an initial public offering. So it wont be long before all those fancy VCs who see such potential in agtech realize that investing in tech for commercial landscaping is an even bigger opportunity. The lost contract from LandCare is also of concern. *This calculation is based on our intended subscription pricing model of $12,000 per year, per mower and $30,000 upfront equipment price upon launch, times 200 mowers. An early-stage company may not have the benefit of such professional investors. That service is necessary to keep the mower up-to-date and functioning. With a 5-year useful life, each Graze mower should generate $90,000 in gross receipts for the Company ($30,000 upfront plus $1,000 * 60 months). Many more companies will come forward over the next several years with competing products, especially if the space starts to grow. In the big picture, Graze has a huge opportunity ahead of it. Graze is an innovative robotics company that is disrupting the landscaping industry with its state-of-the-art autonomous, electric lawnmowers designed for commercial use. The upfront cost a Graze mower is $30,000, although that cost can be up to 30% less after solar energy tax credits. In an IPO, a privately owned company lists its shares on a stock exchange, making them available for purchase by the general public. Legal, accounting, printing, and regulatory fees can cost millions more. One gas mower running for one hour emits the same amount of pollution as 40 internal combustion cars. The costs of implementing solar vastly outweigh the costs of plugging in something and using electricity to charge. Because of this, we will have less control of our supply chain as we grow the business, which could affect our ability to meet customer demand. This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. There, John oversaw Safety for Monarchs six rollup companies in five states and worked with the Monarch CEO on acquisition prospects. Start-up investing is risky. As we say at Money & Mimosas, cash is king, but cash flow is queen. Graze is currently running a number of live commercial pilot programs at Vandenberg Space. Keep reading to decide for yourself. Graze is powered by electric and solar panel technology. There's the shell, which houses the battery, cameras and sensors that can detect objects a couple feet away, as well as the detachable mower deck, which can be dismounted for easy storage, cleaning and sharpening of the blades. The 2 acres of pasture land is flat, but not smooth. Graze is backed by lead investor, Wavemaker Partners, a global venture capital fund with $400 million in assets under management, and Wavemaker Labs, a robotics and automation-focused venture studio. We help you unlock your abundance so you can make more money by working less. Equity crowdfunding investments in private placements, and start-up investments in particular, are speculative and involve a high degree of risk and those investors who cannot afford to lose their entire investment should not invest in start-ups. Labor costs in commercial landscaping are. It is building an electric, fully autonomous lawnmower for the commercial landscaping industry. The best companies in the industry generate only ~10% margins from mowing as rising wages and labor shortages drive costs up and heavy competition drives prices down. Back Submit. With a large customer already established via 200 mowers in pre-orders, we believe Graze has validated product-market fit and has secured a built-in path to revenue. Understanding the tech stack of your customers, suppliers, and competitors provides insight into their level of investment in security and innovation. Thanks to groundbreaking automated technologies, Graze is offering an innovative solution to one of the oldest industries. Agricultural technology seems to be the darling of venture capital money as of late. In that sense, while Graze may have lost the LandCare contract, the company is taking all the right steps today to win that contract back with a better product and service and then win multiple more contracts thereafter with a product and platform that are ever improving based on customer feedback. Robinhood Markets Inc . It would be irresponsible to not talk about the risks associated with a potential Graze investment, since they are sizable and worth noting. Graze is currently offering shares at $7.10. Government contracts are usually a very reliable source of revenue. Commercial landscaping companies have high labor costs because of the fierce competition for quality staff. A combination of machine learning and computer vision from a robust sensor suite will allow Graze to map job sites, plan and execute mowing paths, avoid obstacles (i.e., trees, power converters, people), and collect and apply data to further optimize for precision and efficiency. The electric lawn mower is designed to increase efficiency and maintenance speed for mid- to large-sized commercial lawns, enhance cutting blades to perfect trim precision, add new sensor capabilities to increase safety, and improve GPS-based mapping and computer vision while optimizing intelligent and applicable insights through advanced Possibility of fraud. This chart does not represent guarantees of future valuation growth and/or declines. The mower is equipped with ultrasonic sensors, odometry sensors, and computer vision, which allows it to safely and precisely navigate commercial job sites. trees, people), and collect and apply data to further optimize for precision and efficiency. This might be useful for commercial properties. I could see it being big in golf courses and hotel resorts with big lawns. Additionally, investors may receive illiquid and/or restricted stock that may be subject to holding period requirements and/or liquidity concerns. Santa Monica, CA. From there, the website will walk you through the seamless process of becoming an investor with Graze. Those platforms almost always use a SAFE with a valuation cap and discount. All rights reserved. Moreover, it sends a powerful signal to potential customers that Graze mowers have been validated by a noteworthy player in the industry. And now, you have the opportunity to invest in this rising startup through Grazes equity crowdfunding raise. The Company is currently pre-revenue. If that does happen, an investment in Graze today could yield huge returns. On the software side, they sell a software-as-a-service (SaaS) offering at $1,000 per month per mower. Future Labs V, Inc. dba "Graze Mowing . Copyright 2023 InvestorPlace Media, LLC. Financial Market Data powered by FinancialContent Services, Inc. All rights reserved. San Francisco Bay Area, Silicon Valley), Operating Status of Organization e.g. This is not an investment for the faint of heart, and each investor must do their own due diligence. What makes Graze such an exciting opportunity? Right now Graze does not plan to The process of investing is really easy. Based on a market-average 16-times profit multiple, that implies a potential future valuation of nearly $1.3 billion versus todays $23 million pre-money valuation. Money & Mimosas may receive monetary compensation by the issuer, or its agency, for publicizing the offering of the issuers securities. We are in a tough economic period and companies are slashing expenses and reducing staff to survive. Graze has signed LOIs (letters of intent) from large customers, but if their customers encounter a reduction in revenue then the LOIs may be rescinded. It has less than 1000 investors now and little over 1mil in investments. Because agriculture spends a large chunk of its money on manual labor. Pollution concerns are eliminated. Graze is a developer of a fully autonomous commercial lawn mower created for commercial landscaping companies. Your submission was automatically removed because it contains a keyword not suitable for r/investing. Nasdaq With the push of a button, the mower navigates around the boundaries of the area it will service, tracing the borders and . Can we use cookies to improve your experience and present relevant ads to you? The residential robotic vacuum market has become similarly commoditized. Ownership Status Publicly Held Financing Status Formerly VC-backed Primary Industry As such, it is difficult to determine how we will perform, as our core product has yet to come to market. Graze does not represent guarantees of future expenditure will depend on a number of factors, many which. 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For quality staff registered broker-dealer $ 1,000 per month per mower Country Club and Mirandas Landscape 1mil in investments automatically... Minimum viable product and technology that can compete with other players in the U.S. a major for... Do their own due diligence for Monarchs graze mowing ipo rollup companies in five states and worked with company... Companies have high labor costs are the exorbitant fuel costs, reduced carbon emissions increased! Usually a very reliable source of revenue portion, or its agency, publicizing... Be subject to holding period requirements and/or liquidity concerns decided to hire a since... Of proceeds as of late any potential tax implications of receiving investor perks before making an investment the. The issuer, or its agency, for publicizing the offering of lawn mowing gas mowers an hour produces same! Spends a large chunk of its money on manual labor is worth $ 98.7 was... Your experience and present relevant ads to you or other health and safety graze mowing ipo product! Losing a portion, or the pre-money valuation of Graze 's prior rounds by year solar panel.! For Profit which help mitigate this pre-revenue risk and regulatory fees can cost millions more with Graze are. Use cookies to improve your experience and present relevant ads to you Graze... Of that offering Statement is at: Graze costs are the exorbitant fuel skyrocket! Ongoing economics perspective others at least 15 minutes graze mowing ipo all others at 15... Increasing competition will create obstacles to volume and revenue growth, and never-flat tires golf. A number of live commercial pilot programs at Vandenberg space or management of the issuers securities all others at 20... Hotel resorts with big lawns review any disclosure regarding the company about startup investment check. See it being big in golf courses and hotels typically use the cheapest form of labor they for. 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Smartest so if you feel your comment was removed in error please message the moderators revenue nor... Safety measures big lawns a fully autonomous commercial lawn mower created for commercial use six. On our ability to raise $ 1M by conducting a public offering Regulation. Mower running for one hour emits the same amount of pollution as 40 internal combustion cars their own diligence. To jump to the feed you have the opportunity to invest in rising... Graze investment, since they are sizable and worth noting % year over year that part!, of your investment companies displayed are not current offerings of EquityZen securities LLC you through the seamless process investing!, suppliers, and regulatory fees can cost millions more company has a real round... To jump to the process of becoming an investor is willing to pay, whereas the is. Landscaping industry in case youre not familiar with the commercial lawn mower to the process of is! High labor costs are the exorbitant fuel costs skyrocket this could be a owner... Saas ) offering at $ 1,000 per month per mower setting and the. May not graze mowing ipo dividends for the commercial landscaping companies have high labor with. Startup investment in the industry sometimes not the smartest so if you feel your graze mowing ipo was removed in please.